I’m currently seeking opportunities. After nearly 5 years of advertising, sales, online marketing, blogging, and social media, mainly for myself, I’ve realized that it’s high time I share my wealth of knowledge and experience with other companies. I know for a fact that I need to be in either a mobile- or internet-related position. Regardless of my personal passions, I’m firmly convinced that these industries are the way forward, and that these venues provide some fascinating possibilities to the companies that can appropriately and effectively harness the power that lies therein. I have been an avid mobile web user since WAP v1.0, and firmly believe that people who don’t see the value of mobile internet access simply haven’t been shown the appropriate reason yet.
So, what can I do? I’ve gained quite a good working knowledge of WordPress, vBulletin, and various aspects that surround setting up and managing an online community, and have done quite well with Symbian-Guru.com, boosting it into one of the top 5 resources within the Symbian community.
I’ve also been working to improve my existing skills with various ways to use Twitter and other social media tools to build and maintain a brand. This pairs nicely with my B.B.A. in Marketing and Management from Abilene Christian University. I spent 2 years at Time Warner Cable Media Sales, learning and gaining valuable experience in how major companies can use (and misuse) cable television to communicate with customers, and realized then that cable advertising misses one of the key factors of success in marketing – being able to actually *interact* with consumers, rather than just yell at them louder than the previous advertisement they encountered.
I believe I would do exceptionally well at building and maintaining a brand’s online reputation, by using my marketing expertise and social media know-how to build relationships with current and potential customers through geniune interaction. I would also do a fantastic job consulting with companies who may already have a community manager, but need to know where to go from there. I’ve built or helped build several blogs, and would love to help companies do the same – using my best practices to quickly get things up and running, and help to make ‘blogging’ an easy thing to understand. Along these lines, I would also like to share my knowledge and skills surrounding social media, and how to effectively use tools such as Twitter, Facebook, and others, without breaking your budget.
If you or someone you know is looking for assistance in these areas, please don’t hesitate to shoot me an email (Ricky(a)RickyCadden.com). You can find out more about me here, as well, including my full resume.